If you’ve ever watched a movie and wondered how they pulled the whole thing off, you’re not alone. You may have even thought about growing your business by adding some video love. Well, I’m here to tell you why you need that BTS content and why it’s important too!
The information below has nothing to do with the band BTS, sorry fan girls and boys.
What is BTS
BTS is any content taken behind the scenes. I’m talking photos. I’m talking video. I’m talking “let’s hire a professional crew” to capture these moments. Why?
Because BTS tells a story
It tells a story of your brand while simultaneously showing off your company culture.
NAMM (National Association of Music Merchants) is the world’s biggest convention for all things music. For the last 3 years we’ve had the pleasure of working with Taylor Guitars in their sales room. Filming and live streaming multiple performances with artists who use and love their Taylors. Check out our time at NAMM in 2019!
Social Content: Timelapse
We are nosy by nature...
and as a business you should be using this to your advantage. Showing people what it looks like behind your brand will also back up your brand so it’s pretty much a win-win here!
DRAFT REPUBLIC BTS
Draft Republic is one of the many awesome restaurants in San Diego owned by the Cohn Restaurant Group. This place offers American cuisine, 38 beers on tap, games, and big screen TV’s….need I go on? Multiple locations too, if you’re looking for that perfect place to watch Monday night football. (Call me!)
Social Content: BTS Video
Professional Set stills make for some nice advertising content on the social channels. You know how that saying goes...two birds, one stone.
It makes people feel special
By pulling back the curtain you're letting your audience in on a little secret and that makes them feel included - honored.
Wild Wild WETS
We love repping our city with our talented locals and the Wild Wild Wets are no exception. This music video has all the filming goods from studio, to desert. Take a look and let us know what you think!
Official Music Video – “OVER / UNDER”
“OVER / UNDER” BTS Video
Your marketing department will love you.
Visuals Sell! No surprise here, right? Making a film? You’ll definitely need this for promotions + festivals. Business campaign? YES YES YES (Obvs)